Senior Level Expertise

STRATEGY MEETS
EXECUTION

With 5+ years in the trenches, I don't just run ads—I architect revenue systems. My expertise bridges the gap between creative storytelling and hard-core data analytics.

01

Paid Media Architecture

I manage high-budget campaigns focusing on reducing CAC (Customer Acquisition Cost) and maximizing LTV (Lifetime Value). It's not about "boosting posts," it's about building predictable sales funnels.

"Data-driven scaling, not guesswork."

Meta Ads (Advanced)

Full-funnel strategy (TOF, MOF, BOF). Expertise in CAPI (Conversion API) setup for iOS14+ tracking.

5x ROAS Scaling Lookalike Modeling Dynamic Product Ads

Google Ads Ecosystem

Dominate search intent. From high-volume Search campaigns to YouTube Brand Awareness and Performance Max.

Quality Score Opt. Negative Keyword Mining Merchant Center (Shopping)
02

SEO & Technical Growth

Ranking #1 isn't luck; it's engineering. I handle everything from technical site audits to content silo architecture, ensuring long-term organic dominance.

Technical SEO

Ensuring Google crawls what matters. Fixing Core Web Vitals, Schema Markup, and crawl budget optimization.

Site Architecture Speed Optimization Schema.org/JSON-LD

Content Strategy

Keyword clustering and Topic Authority. Creating content that satisfies user intent and earns backlinks naturally.

Competitor Gap Analysis Featured Snippets Local SEO (GMB)
03

Analytics & MarTech

"If you can't measure it, you can't scale it." I build custom dashboards and tracking systems to know exactly where every penny goes.

Data Infrastructure

Moving beyond basic analytics. Implementing Server-side tracking and Attribution modeling.

Google Tag Manager (GTM) GA4 Custom Events Looker Studio Reports

Automation & CRM

Connecting marketing to sales. Automating email flows and lead nurturing sequences.

Zapier Automations Email Sequencing CRM Integration

THE 5-YEAR DIFFERENCE

Beginner Marketer

Focuses on likes and traffic.

My Approach

Focuses on Revenue & Profitability.

Beginner Marketer

Relies on "Boosting" posts.

My Approach

Builds Automated Sales Funnels.

Beginner Marketer

Guesses based on intuition.

My Approach

Decisions based on Hard Data & Analytics.